1. Who We Are
Scalency ("Scalency," "we," "us," or "our") provides appointment-generation and marketing services to businesses in the home improvement industry, including kitchen remodeling companies, in the United States. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, submit a form, or otherwise interact with us (collectively, the "Services").
By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy.
2. Information We Collect
We may collect the following categories of information:
Information you provide directly
- Name, business name, email address, and phone number submitted through our forms or booking pages.
- Information about your business, such as service type, average project value, and volume of work.
- Any additional information you choose to share with us, including during a strategy call.
Information collected automatically
- Device and browser information, IP address, and general location data.
- Pages visited, time on site, referral source, and interactions with our forms and ads.
- Information collected via cookies and similar tracking technologies (see Section 5).
Information from third parties
- Information from advertising platforms (such as Meta/Facebook and Google) used to deliver and measure our ads.
- Information from scheduling tools used to book and manage calls.
3. How We Use Your Information
We use the information we collect to:
- Respond to your inquiry and schedule a strategy call.
- Evaluate whether your business is a good fit for our services.
- Provide, operate, and improve our Services.
- Communicate with you, including sending confirmations, reminders, and follow-up communications.
- Measure and improve the performance of our advertising campaigns.
- Comply with legal obligations and enforce our Terms and Conditions.
4. How We Share Your Information
We do not sell your personal information. We may share information with:
- Service providers who help us operate our business, such as scheduling platforms, email/SMS providers, CRM systems, and hosting providers.
- Advertising platforms (such as Meta/Facebook and Google) for the purpose of running and measuring ad campaigns, in accordance with their respective privacy policies.
- Legal and safety purposes, where required by law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of Scalency, our clients, or others.
- Business transfers, in connection with a merger, acquisition, financing, or sale of business assets.
5. Cookies & Tracking Technologies
We use cookies, pixels (including the Meta/Facebook Pixel), and similar technologies to operate our website, understand how visitors use our Services, and measure the effectiveness of our advertising. You can control cookies through your browser settings; disabling cookies may affect the functionality of our website.
6. Text Messages, Calls & Email Communications
By submitting your phone number or email address through our forms, you consent to be contacted by Scalency (or its representatives) via phone, SMS/text message, and email regarding your inquiry, including for scheduling and follow-up purposes. Message and data rates may apply. You may opt out of text messages at any time by replying "STOP," and may unsubscribe from emails using the unsubscribe link included in our messages. This consent is not a condition of purchasing any service.
7. Data Retention
We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.
8. Your Privacy Rights
Depending on your location, you may have the right to request access to, correction of, or deletion of your personal information, or to object to or restrict certain processing. To exercise these rights, contact us using the details in Section 14.
9. California Privacy Rights (CCPA/CPRA)
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), including the right to know what personal information is collected, the right to request deletion, the right to correct inaccurate information, and the right to opt out of the sale or sharing of personal information (Scalency does not sell personal information). To exercise these rights, contact us using the details in Section 14.
10. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
11. Children's Privacy
Our Services are intended for business use and are not directed to individuals under the age of 18. We do not knowingly collect personal information from children.
12. Third-Party Links
Our website may contain links to third-party websites or services (such as scheduling tools). We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies.
13. Changes to This Policy
We may update this Privacy Policy from time to time. The updated version will be indicated by a revised "Last updated" date, and changes become effective as soon as they are posted.
14. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, contact us at:
Scalency
Email: hello@scalency.com
Address: 8 The Green, Suite 4000, Dover, DE 19901